Contract- 40 hours/week
Hybrid Schedule- 3 days in office
Location- Dallas
Rate $40-50/hr
Digital First Agency is Seeking a Strategist
Overview:
We are seeking a Sr Experience Planner who will utilize a data-driven approach to design customer journeys, drive engagement, and deliver value. The ideal candidate will have experience in strategic planning, particularly within an agency environment, and possess strong CRM knowledge.
Key Responsibilities:
• Lead communication strategy development to nurture leads and customers across their lifecycle.
• Develop marketing campaigns using CRM principles to achieve client objectives.
• Conduct research to gain insights into customer beliefs, attitudes, and drivers.
• Design customer experience programs across various channels (email, direct mail, mobile, social).
• Create and write creative briefs for internal teams.
• Develop content strategies that engage customers and encourage behavior change.
• Collaborate with creative teams and agency partners to ensure strategic consistency.
• Establish KPIs and provide analysis reports with key takeaways.
• Develop and present recommendations to clients.
• Stay updated on evolving CRM best practices.
Required Skills:
• Bachelor’s Degree in a related field.
• 5+ years of strategic planning experience in an agency.
• Data-driven marketer with strong critical thinking abilities.
• Experience with CRM channels.
• Able to manage multiple projects in a fast-paced environment.
• Financial services experience preferred.
• Proficient in MS Office, especially PowerPoint.
• Excellent writing and editing skills with attention to detail.
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